> ## Documentation Index
> Fetch the complete documentation index at: https://faii.ai/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Master Dashboard

> Your command center for AI visibility - see all key metrics at a glance, track trends, and navigate to detailed views.

<Info>
  **Quick Answer:** The Master Dashboard is your AI visibility command center. It shows your AI Authority Rank, key metrics, recent changes, and quick access to all intelligence modules.
</Info>

## What You'll Learn

* Master Dashboard layout and sections
* What each metric means
* How to use the dashboard daily
* Navigating to detailed views

## Dashboard Layout

### Top Section - AI Authority Rank

The centerpiece of your dashboard:

| Element         | Description                            |
| --------------- | -------------------------------------- |
| **Score**       | Your current AI Authority Rank (0-100) |
| **Change**      | Point change from last session         |
| **Trend arrow** | Direction of recent movement           |
| **Grade**       | Letter grade (A+ through F)            |

### Score Components

Four component scores below the main score:

| Component            | Weight |   Your Score  |
| -------------------- | :----: | :-----------: |
| Chat Intelligence    |   40%  | Shows current |
| SERP Performance     |   30%  | Shows current |
| Sentiment Quality    |   15%  | Shows current |
| Competitive Position |   15%  | Shows current |

### Quick Stats Row

Key metrics at a glance:

| Stat                 | Description                              |
| -------------------- | ---------------------------------------- |
| **Mention rate**     | Overall % of AI responses mentioning you |
| **Keywords tracked** | Active keywords in your campaign         |
| **Competitors**      | Number of competitors monitored          |
| **Sessions run**     | Total monitoring sessions completed      |
| **Last session**     | When the most recent session ran         |

## Dashboard Sections

### Recent Activity

A timeline of significant events:

* Score changes (up or down)
* Displacement events
* New gaps identified
* Gaps closed
* Content published

### Top Opportunities

Your highest-scored publishing opportunities:

* Top 5 gaps by opportunity score
* Quick "Generate Content" action
* Score and competitor data for each

### Platform Performance

Per-platform mention rates:

| Platform   | Mention Rate | Trend |
| ---------- | :----------: | :---: |
| ChatGPT    |      18%     |   ↑   |
| Claude     |      12%     |   →   |
| Perplexity |      22%     |   ↑   |
| Grok       |      8%      |   ↓   |
| Gemini     |      15%     |   ↑   |

### Competitor Snapshot

Quick competitive overview:

* Your SOV vs. top competitors
* Recent displacement events
* Competitor with highest SOV

### SERP Summary

Google search performance:

* Average position across keywords
* AI Overview citation rate
* Rankings gained/lost this session

## Using the Dashboard

### Daily check (2 minutes)

1. Check AI Authority Rank - any significant changes?
2. Scan recent activity - anything requiring attention?
3. Note platform trends - any platform declining?

### Weekly review (10 minutes)

1. Review score components - which area needs work?
2. Check top opportunities - generate content for high-priority gaps
3. Compare competitor snapshot - any competitive threats?
4. Review SERP summary - ranking improvements?

### Monthly analysis (30 minutes)

1. Track score trend over last 4 sessions
2. Identify which strategies drove improvements
3. Assess content published vs. gaps closed
4. Plan next month's content targets

## Navigation

From the Master Dashboard, access detailed views:

| Section                      | What You'll Find                 |
| ---------------------------- | -------------------------------- |
| **Chat Intelligence**        | Full platform-by-platform data   |
| **SERP Intelligence**        | Rankings, AI Overviews, features |
| **Competitor Intelligence**  | SOV, head-to-head, gaps          |
| **AI Website Analytics**     | Bot visits, page performance     |
| **Publishing Opportunities** | All scored gaps                  |
| **Content Automation**       | Published content, impact        |
| **Campaign Settings**        | Keywords, competitors, config    |

## Customization

### Dashboard widgets

Enterprise plans can customize which widgets appear:

* Drag to reorder sections
* Hide sections not relevant to you
* Add custom metric widgets
* Save multiple dashboard layouts

### Time range

Change the dashboard's reference period:

* Last session
* Last 7 days
* Last 30 days
* Last 90 days
* Custom range

## Tips

* **Start your day here** - The Master Dashboard gives you a quick pulse on your AI visibility
* **Watch for red flags** - Score drops, new displacement events, or increasing gaps need attention
* **Use quick actions** - Generate content directly from the Top Opportunities widget
* **Don't obsess over daily changes** - Small fluctuations are normal; focus on weekly trends

## Related Articles

<CardGroup cols={2}>
  <Card title="AI Authority Rank" icon="chart-line" href="/docs/ai-authority-rank/what-is-ai-authority-rank">
    Understanding your master score
  </Card>

  <Card title="Time Range Selection" icon="calendar" href="/docs/dashboards/time-range-selection">
    Changing your view period
  </Card>
</CardGroup>