> ## Documentation Index
> Fetch the complete documentation index at: https://faii.ai/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# SERP Features Detection

> Track which rich results you own - featured snippets, People Also Ask, local pack, knowledge panels, and more.

<Info>
  **Quick Answer:** SERP features are the rich results beyond basic blue links - featured snippets, People Also Ask, local packs, and more. FAII detects which features appear for your keywords and whether you own them.
</Info>

## Features Tracked

| Feature              | What It Is                | Value                                                                   |
| -------------------- | ------------------------- | ----------------------------------------------------------------------- |
| **Featured Snippet** | Answer box at position 0  | Highest visibility in traditional results                               |
| **People Also Ask**  | Expandable Q\&A boxes     | Additional keyword visibility                                           |
| **Local Pack**       | Map + 3 listings          | Essential for local businesses                                          |
| **Knowledge Panel**  | Brand info sidebar        | Authority and trust signal                                              |
| **Image Carousel**   | Row of images             | Visual search presence                                                  |
| **Video Results**    | YouTube/video cards       | Multi-format visibility                                                 |
| **Shopping Results** | Product cards with prices | Ecommerce visibility                                                    |
| **News Box**         | Recent news articles      | Timely content visibility                                               |
| **AI Overview**      | Google's AI summary       | See [AI Overview Monitoring](/docs/serp-intelligence/ai-overview-monitoring) |

## Featured Snippets

The most valuable SERP feature. Appears above position 1 (sometimes called "position 0").

### Types of featured snippets

| Type      | Format                 | Best Content For            |
| --------- | ---------------------- | --------------------------- |
| Paragraph | Text block answer      | Definitions, explanations   |
| List      | Numbered/bulleted list | Steps, rankings, tips       |
| Table     | Data table             | Comparisons, specifications |

### How to win featured snippets

* Answer the question directly in your first paragraph
* Use the exact question as an H2 heading
* Provide concise, factual answers (40-60 words for paragraph snippets)
* Use structured lists and tables
* Rank in top 10 already (prerequisite)

## People Also Ask

Expandable Q\&A boxes showing related questions. Valuable because:

* Appear prominently on page 1
* Each expansion shows your content
* Multiple opportunities per SERP
* Can rank without being in top 10 organically

### How FAII tracks PAA

* Detects which PAA questions appear for your keywords
* Identifies if your content is the answer source
* Tracks competitor PAA wins
* Shows PAA opportunity gaps

## Local Pack

The map + 3 listings that appear for local queries.

### What triggers local pack

* "\[service] near me"
* "\[service] in \[city]"
* Queries with implicit local intent

### FAII tracks

* Whether local pack appears for your keywords
* Your presence in the pack
* Competitor presence
* Your position within the pack (1st, 2nd, 3rd)

## On the Dashboard

The SERP Features section shows:

* **Feature matrix** - Which features appear per keyword
* **Your wins** - Features you currently own
* **Competitor wins** - Features competitors hold
* **Opportunity list** - Features appearing where you're not present

## Tips

* **Featured snippets can be won from any top-10 position** - you don't need to be #1
* **PAA is underutilized** - most competitors ignore it, making it easier to win
* **Local pack requires Google Business Profile** - complete and verify yours
* **Track feature stability** - some snippets change owners frequently

## Related Articles

<CardGroup cols={2}>
  <Card title="Traditional Rankings" icon="arrow-up-1-9" href="/docs/serp-intelligence/traditional-rankings">
    Basic position tracking
  </Card>

  <Card title="Geographic Targeting" icon="globe" href="/docs/serp-intelligence/geographic-targeting">
    Location-based SERP differences
  </Card>
</CardGroup>