> ## Documentation Index
> Fetch the complete documentation index at: https://faii.ai/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Tracking Organic Rankings

> Monitor your Google search positions for all tracked keywords - positions 1-30, trends, best/worst indicators, and change alerts.

<Info>
  **Quick Answer:** FAII tracks your organic search position (1-30) for every keyword in your campaign, showing current rank, historical trends, best/worst positions, and movement alerts.
</Info>

## What's Tracked

For each keyword in your campaign, FAII records:

| Data Point            | Description                       |
| --------------------- | --------------------------------- |
| **Current Position**  | Your ranking right now (1-30)     |
| **Previous Position** | Your ranking in the last session  |
| **Position Change**   | Movement since last session (+/-) |
| **Best Position**     | Highest rank ever recorded        |
| **Worst Position**    | Lowest rank ever recorded         |
| **Average Position**  | Mean position across all sessions |

## Position Ranges

|  Position  | Visibility Impact                               |
| :--------: | ----------------------------------------------- |
|     1-3    | Highest click-through rates (25-35% CTR for #1) |
|     4-7    | Good visibility, moderate CTR (5-10%)           |
|    8-10    | Bottom of page 1, declining CTR (2-5%)          |
|    11-20   | Page 2 - minimal organic traffic                |
|    21-30   | Page 3 - virtually invisible                    |
| Not ranked | Beyond position 30                              |

## Reading the Rankings Table

The keyword performance table shows all your rankings sortable by:

* **Position** (highest first)
* **Change** (biggest movers first)
* **Keyword** (alphabetical)
* **Search volume** (highest first)

### Indicators

* **Green arrow up** - Position improved since last session
* **Red arrow down** - Position declined
* **Gray dash** - No change
* **"New"** - First time ranking for this keyword
* **"Lost"** - No longer ranking (was in 1-30, now gone)

## Position History

Click any keyword to see its position timeline chart:

* X-axis: Date/session
* Y-axis: Position (inverted - 1 at top)
* Trend line: Overall direction
* Annotations: When content was published or changes made

## Ranking Aggregates

The SERP dashboard header shows:

| Metric                 | What It Means                                    |
| ---------------------- | ------------------------------------------------ |
| **Keywords in Top 3**  | Count ranking positions 1-3                      |
| **Keywords in Top 10** | Count ranking positions 1-10                     |
| **Keywords in Top 30** | Count ranking at all                             |
| **Average Position**   | Mean across all ranked keywords                  |
| **Visibility Score**   | Weighted aggregate considering position + volume |

## Position Change Alerts

Configure alerts for significant ranking changes:

* **Big mover up** - Jump of 5+ positions
* **Big mover down** - Drop of 5+ positions
* **Entered top 10** - Moved onto page 1
* **Lost from top 10** - Dropped off page 1
* **New ranking** - First time in top 30
* **Lost ranking** - No longer in top 30

Set these in **Campaign Settings > Alerts**.

## Tips

* **Focus on page 1 keywords** (positions 1-10) - these drive actual traffic
* **Track position trends over 4+ sessions** - single-session fluctuation is normal
* **Compare to AI visibility** - sometimes you rank well in Google but are missing from AI responses (or vice versa)
* **Combine with AI Overview data** - a position 5 with AI Overview citation may drive more visibility than position 1 without

## Related Articles

<CardGroup cols={2}>
  <Card title="SERP Features" icon="star" href="/docs/serp-intelligence/serp-features">
    Beyond basic rankings
  </Card>

  <Card title="AI Overview Monitoring" icon="sparkles" href="/docs/serp-intelligence/ai-overview-monitoring">
    The new front page of search
  </Card>
</CardGroup>
