Quick Answer: Each plan has limits on keywords, chat questions per week, competitors, and content generation. You’ll be notified at 80% and 100% usage. Existing monitoring never stops; you just can’t add new items until the next billing cycle or upgrade.
What You’ll Learn
- What limits exist per plan
- How limits are counted
- What happens when you hit a limit
- How to manage your usage
Limits by Plan
| Resource | Starter | Professional | Enterprise |
|---|---|---|---|
| Keywords | 25 | 100 | 500+ |
| Chat questions/week | 100 | 500 | 1,000+ |
| Competitors | 3 | 10 | Unlimited |
| Campaigns | 1 | 3 | Unlimited |
| Content generation/month | 0 | 2 | Unlimited |
| WordPress sites | 1 | 3 | Unlimited |
| Technical audits/month | 1 | Unlimited | Unlimited |
How Limits Are Counted
Keywords
- Total unique keywords across ALL campaigns
- Adding the same keyword to two campaigns counts as 2
- Paused keywords don’t count (Enterprise only)
Chat questions/week
- Resets every 7 days from your billing start day
- Each keyword generates multiple questions across personas
- Each question sent to each platform counts once
- 25 keywords × 4 questions × 4 platforms = 400 questions
Competitors
- Total unique competitors across all campaigns
- Same competitor in two campaigns counts as 2
Content generation
- Counts per billing month
- Each “Generate Content” click = 1 article
- Regenerating an article counts as a new generation
- Discarded articles still count
Notifications
80% usage warning
When you reach 80% of any limit:- Dashboard notification appears
- Email sent (if notifications enabled)
- Banner on relevant settings page
100% limit reached
When you hit 100%:- Dashboard notification with upgrade link
- Email notification
- Feature becomes unavailable until reset or upgrade
What Happens at the Limit
| Resource | At Limit | Existing Data |
|---|---|---|
| Keywords | Can’t add new keywords | Monitored normally ✅ |
| Questions/week | No more questions until reset | Previous data retained ✅ |
| Competitors | Can’t add new competitors | Monitored normally ✅ |
| Content | Can’t generate new articles | Published content stays ✅ |
| Audits | Can’t run new audits | Previous audit available ✅ |
FAII never interrupts existing monitoring. Hitting a limit only prevents adding NEW items. Your current keywords, competitors, and data collection continue unaffected.
Viewing Your Usage
Usage Dashboard
Go to Account > Usage to see:| Metric | Displayed |
|---|---|
| Current usage | X of Y used |
| Usage bar | Visual percentage |
| Reset date | When limits reset |
| Usage trend | Last 3 months |
| Projected usage | Estimated end-of-cycle usage |
Per-resource breakdown
Click any resource to see:- Which campaigns use the most
- Which keywords/competitors to consider removing
- Usage over time
Managing Usage
Staying within limits
- Remove underperforming keywords - Keywords with 0% mention rate after 4+ sessions
- Consolidate competitors - Remove competitors who never appear in results
- Prioritize quality - 20 great keywords beat 100 mediocre ones
- Plan content generation - Use your monthly articles on highest-priority gaps
Upgrading
If you consistently hit limits:- Go to Account > Billing
- Click Upgrade Plan
- New limits apply immediately
- Billing is prorated for the current period
Optimizing without upgrading
| Strategy | Effect |
|---|---|
| Remove low-value keywords | Frees keyword slots |
| Combine similar keywords | Reduces count without losing coverage |
| Focus on fewer, better competitors | Quality over quantity |
| Save content generation for high-impact gaps | Maximum ROI per article |
Billing Cycle
- Limits reset on your billing date each month
- Weekly question limits reset every 7 days
- Unused capacity does NOT roll over
- Upgrades take effect immediately
- Downgrades take effect at next billing date
FAQ
Can I buy additional keywords without upgrading?
Can I buy additional keywords without upgrading?
Contact support or sales for custom keyword packages. Enterprise plans are fully customizable.
What if I need one more article this month?
What if I need one more article this month?
Content generation limits are firm. Wait for the next billing cycle or upgrade to Enterprise for unlimited generation.
Do paused campaigns count toward limits?
Do paused campaigns count toward limits?
Paused campaigns still count their keywords and competitors toward your limits. To free up capacity, remove items from paused campaigns.
Related Articles
Subscription Plans
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Account Settings
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