Skip to main content
Quick Answer: After fixing audit issues, run a new audit to verify the fixes worked. Compare before and after grades to measure improvement. Regular re-runs catch new issues early.

What You’ll Learn

  • When to re-run an audit
  • How to compare audit results
  • Setting up regular audit schedules
  • Handling recurring issues

When to Re-run

After fixes

Run a new audit after:
  • Fixing Critical issues
  • Addressing a batch of Warnings
  • Adding schema markup
  • Making performance improvements
  • Completing a site migration

Regular schedule

PlanRecommended Schedule
StarterMonthly (plan limit: 1/month)
ProfessionalBi-weekly or after significant changes
EnterpriseWeekly or after any changes

Trigger events

Re-run after these events:
  • New WordPress theme installed
  • Major plugin updates
  • Content management system upgrade
  • SSL certificate changes
  • Hosting provider change
  • Large batch of new content published

Running a New Audit

  1. Go to Technical Audit in your dashboard
  2. Click Run New Audit
  3. Wait for the crawl to complete (typically 5-30 minutes depending on site size)
  4. View updated results and grade
Running a new audit doesn’t delete previous results. All audit history is preserved for comparison.

Comparing Audits

Side-by-side comparison

After a new audit completes, view the comparison:
MetricPreviousCurrentChange
Overall gradeB- (72%)B+ (82%)+10%
Critical issues30-3
Warnings125-7
Info items2018-2

Category comparison

CategoryPreviousCurrent
CrawlabilityC+A-
Content StructureBB+
SchemaCB
PerformanceB+B+
SecurityAA

Trend view

See your audit grade plotted over time:
  • Track improvement trajectory
  • Identify regression points
  • Correlate with site changes

Verifying Specific Fixes

Check individual issues

After fixing a specific issue:
  1. Run new audit
  2. Go to the relevant category
  3. Verify the specific issue no longer appears
  4. Check that the fix didn’t create new issues

Common verification

Fix MadeHow to Verify
Updated robots.txtCrawlability: no “AI bots blocked” warning
Added schemaSchema: relevant schema now detected
Fixed broken linksCrawlability: 404 count reduced
Added HTTPSSecurity: HTTPS check passes
Fixed headingsContent Structure: hierarchy valid

Handling Recurring Issues

Issues that keep coming back

CauseSolution
CMS auto-generating bad pagesConfigure CMS settings properly
Plugin conflictsIdentify and resolve conflicting plugins
Team members creating issuesDocument standards; train team
Third-party integrationsReview integration settings

Prevention

  • Set up audit alerts for grade drops
  • Establish content publishing standards
  • Create a technical SEO checklist for new pages
  • Review CMS settings after updates

Audit History

View all past audits:
  • Date and time of each audit
  • Grade achieved
  • Issue counts
  • Comparison to previous
  • Full detailed report for each

Retention

PlanAudit History Retained
StarterLast 6 audits
ProfessionalLast 12 audits
EnterpriseUnlimited

Tips

  • Don’t run audits too frequently - Give fixes time to propagate (wait at least a day after changes)
  • Fix and verify in batches - Fix 5-10 issues, then run an audit, rather than running after each fix
  • Watch for regressions - A lower grade after site changes means something broke
  • Celebrate improvements - Track your grade progression to show stakeholders progress
  • Set grade targets - Aim for B+ initially, then work toward A

What Is Technical Audit

Audit overview

Fixing Issues

How to resolve findings