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Quick Answer: The Master Dashboard is your AI visibility command center. It shows your AI Authority Rank, key metrics, recent changes, and quick access to all intelligence modules.

What You’ll Learn

  • Master Dashboard layout and sections
  • What each metric means
  • How to use the dashboard daily
  • Navigating to detailed views

Dashboard Layout

Top Section - AI Authority Rank

The centerpiece of your dashboard:
ElementDescription
ScoreYour current AI Authority Rank (0-100)
ChangePoint change from last session
Trend arrowDirection of recent movement
GradeLetter grade (A+ through F)

Score Components

Four component scores below the main score:
ComponentWeightYour Score
Chat Intelligence40%Shows current
SERP Performance30%Shows current
Sentiment Quality15%Shows current
Competitive Position15%Shows current

Quick Stats Row

Key metrics at a glance:
StatDescription
Mention rateOverall % of AI responses mentioning you
Keywords trackedActive keywords in your campaign
CompetitorsNumber of competitors monitored
Sessions runTotal monitoring sessions completed
Last sessionWhen the most recent session ran

Dashboard Sections

Recent Activity

A timeline of significant events:
  • Score changes (up or down)
  • Displacement events
  • New gaps identified
  • Gaps closed
  • Content published

Top Opportunities

Your highest-scored publishing opportunities:
  • Top 5 gaps by opportunity score
  • Quick “Generate Content” action
  • Score and competitor data for each

Platform Performance

Per-platform mention rates:
PlatformMention RateTrend
ChatGPT18%
Claude12%
Perplexity22%
Grok8%
Gemini15%

Competitor Snapshot

Quick competitive overview:
  • Your SOV vs. top competitors
  • Recent displacement events
  • Competitor with highest SOV

SERP Summary

Google search performance:
  • Average position across keywords
  • AI Overview citation rate
  • Rankings gained/lost this session

Using the Dashboard

Daily check (2 minutes)

  1. Check AI Authority Rank - any significant changes?
  2. Scan recent activity - anything requiring attention?
  3. Note platform trends - any platform declining?

Weekly review (10 minutes)

  1. Review score components - which area needs work?
  2. Check top opportunities - generate content for high-priority gaps
  3. Compare competitor snapshot - any competitive threats?
  4. Review SERP summary - ranking improvements?

Monthly analysis (30 minutes)

  1. Track score trend over last 4 sessions
  2. Identify which strategies drove improvements
  3. Assess content published vs. gaps closed
  4. Plan next month’s content targets
From the Master Dashboard, access detailed views:
SectionWhat You’ll Find
Chat IntelligenceFull platform-by-platform data
SERP IntelligenceRankings, AI Overviews, features
Competitor IntelligenceSOV, head-to-head, gaps
AI Website AnalyticsBot visits, page performance
Publishing OpportunitiesAll scored gaps
Content AutomationPublished content, impact
Campaign SettingsKeywords, competitors, config

Customization

Dashboard widgets

Enterprise plans can customize which widgets appear:
  • Drag to reorder sections
  • Hide sections not relevant to you
  • Add custom metric widgets
  • Save multiple dashboard layouts

Time range

Change the dashboard’s reference period:
  • Last session
  • Last 7 days
  • Last 30 days
  • Last 90 days
  • Custom range

Tips

  • Start your day here - The Master Dashboard gives you a quick pulse on your AI visibility
  • Watch for red flags - Score drops, new displacement events, or increasing gaps need attention
  • Use quick actions - Generate content directly from the Top Opportunities widget
  • Don’t obsess over daily changes - Small fluctuations are normal; focus on weekly trends

AI Authority Rank

Understanding your master score

Time Range Selection

Changing your view period