Quick Answer: The Master Dashboard is your AI visibility command center. It shows your AI Authority Rank, key metrics, recent changes, and quick access to all intelligence modules.
What You’ll Learn
Master Dashboard layout and sections
What each metric means
How to use the dashboard daily
Navigating to detailed views
Dashboard Layout
Top Section - AI Authority Rank
The centerpiece of your dashboard:
Element Description Score Your current AI Authority Rank (0-100) Change Point change from last session Trend arrow Direction of recent movement Grade Letter grade (A+ through F)
Score Components
Four component scores below the main score:
Component Weight Your Score Chat Intelligence 40% Shows current SERP Performance 30% Shows current Sentiment Quality 15% Shows current Competitive Position 15% Shows current
Quick Stats Row
Key metrics at a glance:
Stat Description Mention rate Overall % of AI responses mentioning you Keywords tracked Active keywords in your campaign Competitors Number of competitors monitored Sessions run Total monitoring sessions completed Last session When the most recent session ran
Dashboard Sections
Recent Activity
A timeline of significant events:
Score changes (up or down)
Displacement events
New gaps identified
Gaps closed
Content published
Top Opportunities
Your highest-scored publishing opportunities:
Top 5 gaps by opportunity score
Quick “Generate Content” action
Score and competitor data for each
Per-platform mention rates:
Platform Mention Rate Trend ChatGPT 18% ↑ Claude 12% → Perplexity 22% ↑ Grok 8% ↓ Gemini 15% ↑
Competitor Snapshot
Quick competitive overview:
Your SOV vs. top competitors
Recent displacement events
Competitor with highest SOV
SERP Summary
Google search performance:
Average position across keywords
AI Overview citation rate
Rankings gained/lost this session
Using the Dashboard
Daily check (2 minutes)
Check AI Authority Rank - any significant changes?
Scan recent activity - anything requiring attention?
Note platform trends - any platform declining?
Weekly review (10 minutes)
Review score components - which area needs work?
Check top opportunities - generate content for high-priority gaps
Compare competitor snapshot - any competitive threats?
Review SERP summary - ranking improvements?
Monthly analysis (30 minutes)
Track score trend over last 4 sessions
Identify which strategies drove improvements
Assess content published vs. gaps closed
Plan next month’s content targets
Navigation
From the Master Dashboard, access detailed views:
Section What You’ll Find Chat Intelligence Full platform-by-platform data SERP Intelligence Rankings, AI Overviews, features Competitor Intelligence SOV, head-to-head, gaps AI Website Analytics Bot visits, page performance Publishing Opportunities All scored gaps Content Automation Published content, impact Campaign Settings Keywords, competitors, config
Customization
Enterprise plans can customize which widgets appear:
Drag to reorder sections
Hide sections not relevant to you
Add custom metric widgets
Save multiple dashboard layouts
Time range
Change the dashboard’s reference period:
Last session
Last 7 days
Last 30 days
Last 90 days
Custom range
Tips
Start your day here - The Master Dashboard gives you a quick pulse on your AI visibility
Watch for red flags - Score drops, new displacement events, or increasing gaps need attention
Use quick actions - Generate content directly from the Top Opportunities widget
Don’t obsess over daily changes - Small fluctuations are normal; focus on weekly trends
Related Articles
AI Authority Rank Understanding your master score
Time Range Selection Changing your view period