Quick Answer: The Technical Audit scans your website for issues that affect both traditional SEO and AI visibility - from broken links to missing schema markup. It grades your site’s health and provides actionable fix recommendations.
What You’ll Learn
What the Technical Audit checks
How it relates to AI visibility
How grading works
How often to run audits
Why Technical Health Matters for AI AI platforms can only recommend you if:
Your content is crawlable (bots can access it)
Your content is parseable (structured for understanding)
Your content is authoritative (signals of quality)
Your content is fast (bots skip slow pages)
Technical issues block any of these requirements.
What Gets Audited Crawlability Check Why It Matters robots.txt AI bots blocked = no recommendations Sitemap Helps bots discover all pages Broken links (404s) Bots hitting dead pages is wasted crawl budget Redirect chains Slow bot access to content Canonical tags Duplicate content confuses AI
Content Structure Check Why It Matters Heading hierarchy AI parses H1/H2/H3 for content structure Meta descriptions Help AI understand page purpose Title tags Primary content signal for AI Image alt text Provides context for visual content Content length Thin pages lack authority for citations
Schema & Structured Data Check Why It Matters Article schema Tells AI this is published content FAQ schema Directly maps Q&A for AI extraction Organization schema Establishes brand entity Breadcrumb schema Shows content hierarchy Invalid schema Broken markup worse than no markup
Check Why It Matters Page load speed Slow pages may be skipped by bots Core Web Vitals Google ranking signals Mobile responsiveness Mobile-first indexing Server response time Affects bot crawl efficiency
Security Check Why It Matters HTTPS Required for trust signals Mixed content HTTP elements on HTTPS pages Security headers Overall site security posture
How the Audit Works
Initiate scan
From your dashboard, go to Technical Audit and click Run Audit (or it runs on schedule).
Crawl your site
FAII’s crawler visits your pages, checking each for the issues listed above.
Analyze results
Issues are categorized by severity and impact on AI visibility.
Generate report
A comprehensive report with grades, issues, and fix recommendations appears in your dashboard.
Audit Frequency Plan Audit Frequency Starter 1/month Professional Unlimited Enterprise Unlimited
Run an audit after any significant website changes (new pages, redesigns, server migrations) to catch issues early.
The Audit Report Your report includes:
Overall grade (A+ through F)Category grades (one per audit category)Issue count by severity (critical, warning, info)Specific issues with page URLs and fix instructionsTrend comparison with previous audit
Tips
Fix critical issues first - They have the highest impact on AI visibilityRun after content publishes - Verify new pages are properly structuredCompare audits - Track improvement between audit runsDon’t ignore warnings - They may become critical over timeShare with developers - The fix instructions are actionable for technical teams
Related Articles
Audit Categories Detailed category breakdown
Understanding Grades How grading works
